24/7 Multichannel Travel Masterclass/Workshop: Maximising websites for today’s tech savvy travellers

Date: 11th March 2015
Author: Deri Jones

It’s a busy month at SciVisum. As well as exhibiting at IRX 2015, SciVisum’s CEO Deri Jones will be speaking at the 24/7 Multichannel Travel Masterclass.

The Masterclass will explore ways in which the travel industry, customer journey and customer experience is changing as a result of today’s digital and social transformation. It will also cover which actions are required to plan, execute and deliver a targeted digital marketing strategy that drives sales.

Multichannel Travel EventAimed at those responsible for improving results from digital in the travel or hospitality sector, the event will provide the opportunity to hear from brand leaders and network with peers.

Industry experts, including Andrea Eckerstofer of Booking.com and SciVisum’s Deri Jones will share their views on the future trends, successful business strategies and overall approach to the new digitally savvy travel customer in 2015 and beyond. Insights and real life examples from top travel brands.

Of all online sectors, Travel has perhaps the most complex challenge when it comes to search. There are an infinite range of dates, destinations, hotels, airports that can be chosen. Deri will talk about lessons learnt with best practise examples from Neilson Active Holidays and Ingham’s. He will also consider some of the solutions and the pitfalls, including the problem that can never be solved: Un-Buyable holidays.

Improving results from digital marketing 

During a workshop session industry experts will work with attendees to understand how to implement personalisation and digital marketing techniques to drive engagement and convert sales.

  • Achieving greater success against marketing objectives and KPI’s
  • Top tips on creating truly integrated cross-channel marketing
  • Creating rich customer experiences that retain customers and create advocates

To book free tickets

Spaces are limited so book now. Free tickets can be booked on the EventBrite booking page. Organised by: Sagitarius Marketing

Also see SciVisum at Multichannel Retail Event IRX 2015

NEC Birmingham – 2015 March 25-26th. The IRX  provides an opportunity to brush up on the latest Multi-channel ideas for success. Drop into one of the seminars,  network with your peers or meet the SciVisum team to discuss maximising your online conversions through optimum performance.

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